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Newsletter - Issue #28 | View this email in your browser
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Hauling into Summertime

Like many of you, travel is on the schedule this summer at Soft-Ride. We’ve already been on the road from Kentucky to Texas this year and we’re excited to continue supporting veterinary and farrier clinics and conferences learning the newest techniques and recommendations for keeping your horses sound. Soft Ride strives to help connect academic research with medical practices and horse owners. It’s always been our goal to bridge the gap for the good of the horse. Making sure all the people on your horses’ team are on the same page when it comes to soundness, maintenance, and lameness prevention or management is an important part of your horses’ wellness.

We hope Soft Ride boots will be a part of your routine as you start loading trailers this summer. Whether it's for a cross country trip, competition, or a simple drive down the road to your vet, comfort and support make for better travel for both you and your horse!


Soft Ride Team

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New Developments in Management of Acute & Chronic Laminitis

Earlier this month Soft Ride sponsored a VetPD online conference focused on the newest developments in laminitis research. Discussion leaders at this conference were Dr. Fran James, Dr. Andrew Van Eps, Dr. Edd Knowles, and Dr. Jaret Pullen. The three hour panel covered many new developments for diagnosis and treatment of laminitis including digital venogram reading, pharmaceuticals for insulin dysregulation, hypometabolic effect of cooling.

We were very interested in the further research of the relationship between circulation in the hoof and laminitis diagnosis and treatment. The vasculature of the hoof is shown in the photo below in the vascular casts made by Dr. Jared Pullen. Soft Ride’s deep gel orthotics are specifically designed to stimulate circulation through this vasculature by encouraging the natural load-bearing perfusion of the hoof which is why they are so helpful in helping to keep laminitic horses more comfortable.
Learn About Soft Ride Boots & Gels

Where you can see us this Summer:

Horse Industry Podcast

We will be interviewed by Dr. Regina of the Horse Industry Podcast early next week and spend some time discussing what Soft Ride boots are, how they can be used, and what information clients need to have to get the most out of our products. The podcast will be available in mid-July on Spotify, Apple Podcasts, Google Podcasts, Radio Public, Pocket Cast and wherever public podcasts are available. We’re looking forward to answering some of our most common questions about the boots during this interview.

Event Info:

Website: https://horseindustrypodcast.com/

Contact: info@horseindustrypodcast.com

 

Texas Equine Veterinary Association Summer Symposium

This conference will provide continuing education and wet lab opportunities for veterinarians and vet students. Soft Ride’s sponsorship helps allow 72 students to attend the conference. The conference includes dozens of equine practices from across the state of Texas

Event Information:

Fort Worth, Texas
August 1-3, 2024

The Worthington Renaissance Fort Worth Hotel

200 Main Street
Fort Worth, Texas 76102

https://www.texasequineva.com/continuing-education

Equine Sports Medicine Symposium

This conference will focus on understanding equestrian surfaces for the modern-day sport horses, addressing sport medicine in foot related injuries, and the role of therapeutic shoeing in relation to today’s footing surfaces. It will feature speakers Dr Raul Bras DVM, Curtis Burns, APF-I, Dr Lars Roepstorff DVM, and many others.

Event Information:

Pittsboro North Carolina

August 23 & 24

Chatham County Convention Center

https://equinesportsmedicinesymposium.com/register

Opportunities in Equine Practice Seminar

Opportunities in Equine Practice Seminar (OEPS) is the leading student forum in equine veterinary medicine, with over 4100 students attending since its inception in 2003. Third-year veterinary students attend the meeting, where they receive information about various avenues and disciplines of equine practice, employment, and practice ownership. Students gain valuable information through face-to-face encounters and presentations from current practitioners, and veterinary practice management consultants. Approximately 200 -225 veterinary students will be attending the 2024 meeting.

Event Information:

August 30 - Sept 1
Lexington Griffin Gate Marriott Golf Resort & Spa in Lexington 
Address: 1800 Newtown Pike, Lexington, Kentucky, USA, 40511
Phone: 1-859-231-5100

For more information please contact the seminar host:
Dr. Craig Lesser
info@oeps.com

 

Keeping it in the Family: Summer Break

Roger and Betty Ruetenik, parents to Soft-Ride’s founders and current owners, out for a ride, circa 1950

Soft Ride has worked over the last two decades to be a global presence, shipping internationally to over 50 countries, being stocked in over 6,000 veterinary clinics, and in use in every veterinary teaching hospital in the US, Canada, Europe, and Australia. 

But, at our heart, we’re a small family business. Our operation is very close knit, employing just a handful of people across the US. Many of us are direct family members, or staff we care about like family. We have always made the quality of life among our employees a top priority. That means we make a point of having two one-week vacations a year, one in the summer and one in the winter, so our staff can take the time to focus on their families. Our summer holiday this year is July 1st through the 5th. We will reopen for shipping and customer service on Monday July 8th. Our website ordering system will continue to operate normally during that time and any order placed will leave our facility when we reopen. We appreciate all our loyal customers giving us this time to focus on our human and equine family, and who knows, maybe when we’re all together this break we’ll brainstorm the next amazing Soft Ride product to help keep your equine family safe and comfortable!

Learn more about our origins here:
https://www.softrideboots.com/our-mission.php

Learn more about Roger Ruetenik here:
https://www.softrideboots.com/roger-ruetenik-article.php

Saved by Soft Ride

We LOVE hearing from our customers and getting updates on how your horses are doing! Please send us your story and a photo of your horse in their Soft Ride products for a chance to be featured on our social media, in an upcoming issue of our newsletter, and to be entered in a Soft Ride giveaway!

Email us here: socialmedia@srboots.com

Tag us:
Facebook: Soft Ride Equine Comfort Boots
Instagram: @soft.ride

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Soft Ride Mission

As we continue our drive to keep your horse on his feet, we've received more than 15 patents, ship to over 50 countries, and work with more than 6,000 veterinarians around the world, as well as every veterinarian school in the United States, Canada, Europe and Australia. And with horse owners from every discipline using our products, we can safely and proudly say, "The best in the world rely on Soft Ride."

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Disclaimer: This content is for education and is not medical advice. If you suspect medical illness or injury contact your veterinarian for medical advise.
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